Master Power Technologies becomes first African company certified as endorser of European Code of Conduct for Data Centre Energy Efficiency

14 November 2025

From left to right: Rory Reid, HOD Data Centers, Master Power Technologies; Bernard Lecanu, BL International Consultant and the ex-chairman of the European Commission; and Menno Parsons, CEO, Master Power Technologies.

Master Power Technologies (MPT), a prominent African provider of critical power and data centre infrastructure, has achieved a historic milestone by becoming the first African company officially certified as an Endorser of the European Code of Conduct for Energy Efficiency in Data Centres.

This recognition positions MPT at the forefront of sustainable data centre design on the continent and affirms its commitment to aligning with the highest international standards for energy efficiency and responsible power management.

The certification, awarded by the European Commission’s Joint Research Centre (JRC), honours companies that design and support data centres in accordance with rigorous best practices for energy management. MPT now joins an elite group of global leaders, including technology giants like Microsoft, who have received this prestigious endorsement.

“This is a proud moment for Africa. We have always believed that African engineering can meet and even exceed global benchmarks. With this certification, we can confidently assure our clients that their data centres are designed to the same high standards as Europe — efficient, sustainable, and future-ready,” said Menno Parsons, Founder and CEO of MPT.

The European Code of Conduct was established in 2008 as a response to the rising energy consumption of data centres and has since become the gold standard for energy-efficient design and operation within the EU. Until now, no African firm had attained certification under this framework.

“When we launched this initiative, we knew the data centre industry would need to evolve rapidly to meet environmental and energy challenges. MPT’s certification is not only a first for Africa but also a clear signal that the continent is ready to lead in sustainable digital infrastructure,” said Bernard Lecanu, Managing Director at BL International Consultant and one of the original architects of the Code.

For MPT’s clients, the benefits are immediate and measurable. The certification guarantees that their data centres are optimised for energy performance, reducing operational costs and environmental impact. It also enhances their credibility with international partners, especially those aiming to comply with the EU’s Taxonomy Regulation and sustainability directives.

Beyond individual benefits, MPT’s endorsement signals a broader shift for Africa’s burgeoning digital sector. As the continent’s digital economy expands exponentially, resilient and efficient infrastructure becomes vital. MPT’s leadership paves the way for the development of an African Code of Conduct for data centres — a project the company is actively supporting alongside European institutions.

“This is just the beginning,” Parsons emphasised. “We are not only building data centres; we are helping to shape a sustainable digital future for Africa. This certification proves that African engineering can meet the world’s most demanding standards and gives our clients confidence that every facility we design prioritises performance, resilience, and environmental responsibility. It also opens opportunities for deeper collaboration with European partners and policymakers, ensuring Africa is not just catching up but actively shaping the future of data centre innovation. We are proud to lead this transformation and are ready to help others follow.”